Nostr challenge: find an up-to-date article that explains Nostr for someone who knows nothing about it and wants to know what it is (and uses Bluesky/Instagram/Facebook currently).

But without any BTC, protocol, free speech, censorship resistance etc. stuff. Just like you would explain Snapchat or similar product.

I could not find any with a quick googling. Nor I found any get started guide that was not filled with protocol etc talk.

Nostr. com, nost.how are all about tech. News coverage is mainly from last year and from those topical angles.